How to Revamp Your Offer to Get More Yeses and Sales with the Momway Method
In this Episode
So what does Momway mean?
In this episode I am sharing a fun little experience I had with my seven-year-old son that sparked this idea and opportunity that you can use in your business while marketing your products and services.
If you've ever felt that you offers don't seem to be converting well, perhaps it is time to reposition or repackage them. So what inspired this idea? The lunch program at my son's school. Weird, I know. But hear me out.
My son is a great eater and typically will eat almost anything. But on occasion his lunch bag would come home with a full sandwich. To my surprise, he declared, "I don't like that kind of sandwich anymore." If you're a mom, you get it. But if that sandwich came from Subway - he'd be all for it!
His elementary school offers daily lunch days. Burger day, pasta day pizza day and Subway day. And while I know these days are fun, I simply can't justify paying $7+ every day when I can make him a great lunch from home. For a while, my son kept asking for Subway. But the thing is, my son is 7. And his Subway order consists of a slice of cheese and ham. That's it. No sauce, no condiments and no veggies. So you see where I am going with this right? Why would I spend $7 for ham, cheese and bread?
This is where I got a little creative with his lunch. One morning, I rolled out some parchment paper and wrapped up a ham and cheese wrap and wrote SUBWAY in sharpie across it. And you know what? He LOVED it! In fact, he ate the whole thing and asked to have it again the next day. A miracle!!
So how can this story translate to your business? Perhaps it is time to repackage or revamp how you're selling or marketing your offers. Maybe they're out of date. Maybe your audience is bored. Maybe you just need to make a small tweak to get your customers and clients excited again!
And if you're running low on ideas and need some inspiration - come join us inside the Creative Marketing Membership! We meet monthly for a Q&A Coaching session where I provide ideas and feedback so as you can crush your business goals with more clarity and ease. Join now for only $27 / month and no commitment! Visit https://www.angelasdoyon.com/creative-marketing-membership
OH! And we now call these sandwich's Momway - talk about a rebrand! :)