Creating Content that your audience is looking for... with this one simple tool (and it's free)

In this Episode

What is one website that almost every single business owner in the world has visited?
You guessed it...It's Google. In this episode, I'm sharing how to use Google as part of your strategy to create more content for your business, but content that your audience is craving and asking for.

This is going to be really simple and something that you can start right away.  And the best part is, it's using a free tool.

To get started, simply open up a Google search and type in a keyword that relates to your business. For example, if you are a bath and body company and one of your products are handmade soaps, type that into Google. 

Once your search has generated, I want you to scroll down and you'll come across a section that says, "people also asked." This is content creation gold right here because this is going to show you what others have searched for. Yes, your customers and clients are out there asking questions that you can answer through your social media content strategy!

I encourage you to get in the habit of doing this with 3-4 keywords that relate to your business or your niche and pull 3-4 questions that you can create content for. And voila! You'll have a month's worth of content ideas in no time!